One Source of Truth
Central ingestion and storage for all your public and business data — DataForSEO, Sellerboard, SP-API, Keepa, JungleScout, and more.
Private beta — now accepting teams
Dig Deeper.
Connect Smarter.
Shovel unifies your data from Amazon, SEO tools, leads platforms, and beyond — giving you one powerful brain for insights, predictions, and growth.
Stop jumping between apps. Start making decisions with complete clarity.
data sources
Sellerboard · SP-API · Keepa
synced
DataForSEO · JungleScout
synced
Leads platforms · CRM data
synced
And everything else you run
ready
↓
Shovel One brain. Every insight.
Why Shovel?
All your data, finally in one place
No more tab-hopping between dashboards. Shovel is the layer that makes your entire stack work together.
Cross-Company Intelligence
Seamlessly connect insights across e-commerce, SEO, marketing, and future projects.
Built for Teams & Agents
Beautiful dashboards for humans + clean APIs for your apps and AI agents.
Ready to Scale
Multi-tenant by design. Perfect for internal use today and external partners tomorrow.
How It Works
Three steps to clarity
Set up once. Shovel handles the messy part — so you can focus on what the data actually means.
Connect your data sources once
Plug in Amazon, SEO tools, lead platforms — set it and forget it.
Shovel pulls, cleans, and enriches
Your scattered data gets unified, normalized, and ready to work.
Unlock insights on demand
Reports, product research, predictions, and agent-ready data — all in one place.
Who It's For
Built for teams running multiple tools and brands
Especially in e-commerce, digital marketing, and cross-border business — where data lives everywhere and insights live nowhere.
From our own operations at Shadstone, Paraliving, and Global From Anywhere — now built for you.
ShadstoneParalivingGlobal From Anywhere
Built by operators, for operators.
Ready to shovel your data?
Join the private beta and get early access to the unified data brain your team has been missing.
Get Early Access